44 University Drive
Dallas, PA 18612
Biography
Ms. Theresa Clemente is an Assistant Teaching Professor of Business at Penn State Wilkes-Barre, as well as the campus’s Business program coordinator and Business internship coordinator. With extensive work experience in marketing research and her family business, Ms. Clemente brings a wealth of knowledge to her students. She was the 2017 recipient of the George W. Atherton Award for Excellence in Teaching.
Ms. Clemente upholds a teaching philosophy of “bringing the classroom and the community together” by engaging with community partners through service-learning projects, entrepreneurial events, and internships. For example, one project engaged marketing students in the regional round of the America250PA Challenge. For many years, Ms. Clemente has joined with Wilkes-Barre Chamber of Commerce and Invent Penn State on projects bringing entrepreneurs and students together at the Wilkes-Barre Think Center. Notable projects include the design of promotional 360 video for local businesses, and an aggressive marketing campaign to educate and engage community constituents in the America’s Best Communities Competition.
Along with teaching a variety of marketing and management classes on campus, Ms. Clemente has taught and edited courses for Penn State World Campus. Recently, she redesigned an online marketing course utilizing a Teaching and Learning with Technology (TLT) REACH Initiative grant. She served as the Business Club adviser for 19 years and assisted in developing the curriculum for the freshman seminar.
Past Projects:
- The Institute for Economic Development and Public Policy
- Back Mountain Chamber of Commerce
- Service learning initiatives for Downtown Collegetown
- local community businesses (for-profit and non-profit)
- Center for Retail Solutions
- Kohl’s case challenge
Research Interests
Ms. Clemente’s research interests include:
- Senior Citizen Consumer Behavior Study
- Wilkes-Barre YMCA Study
- RC Movies 14 Marketing Research Study
- Party on the Square Initiative
- Swipe card Study
- Downtown Collegetown initiatives for The Institute and Diamond City Partnership
Education
- B.S., Immaculata University
- M.B.A., Saint Joseph’s University