Strategic Communications

Strategic Communications

The Office of Strategic Communications develops and implements marketing strategies enhancing Penn State Wilkes-Barre’s commitment to a student-centered, educational environment. We carry out strategies to ensure that Penn State Wilkes-Barre’s image reflects our values of academic excellence, a student focus, ethics and integrity, community service, and inclusivity.

The department upholds Penn State’s brand identity standards in all publications, media and community relations, electronic media, social media and more to promote positive engagements with internal and external audiences. We present the best of Penn State Wilkes-Barre to reflect the excellence of Penn Staters as inspired doers who are passionate about making a difference in the world around them.

Media Inquiries

If you are a reporter, please contact Rachel Olszewski at 570-675-9269 or with the following information:

  • Your Name
  • Media Affiliation
  • Story Summary
  • Information Needed
  • Deadline

If you are searching for a faculty expert, please visit our faculty expert database to learn more about our faculty and their research and expertise.

Media on Campus

The Pennsylvania State University is a land-grant, public institution; therefore, Commonwealth Campuses are public property, including the Penn State Wilkes-Barre campus. We welcome all media on campus but do ask that you follow our Public Safety Policies and Procedures for your visit.

  • While the campus is public, we do encourage media to stay clear of academic spaces (Nesbitt Academic Commons, Science Center, Bell Center for Technology, and Athletics & Recreation Building) while classes are occurring to respect our students’ educational experiences.
  • If you are aware of your visit with adequate lead time, please contact Rachel Olszewski at 570-675-9269 or to ensure that Police and Public Safety are notified.
  • When visiting campus, please proceed first to Police and Public Safety located in Hayfield House Room 111 (off of the stone courtyard). Provide the officer on duty with your media credentials, name, affiliation, visit purpose and plan.